"Who are you?"
Who I am, what I do, and why that matters for you — the independent consultant or small firm owner.
Some consultants can walk into a networking event, work the room, and walk out with fresh new business opportunities.
“Visit your local chamber of commerce!“
“Go to as many conferences as you can!”
“Attend some local meet-ups!”
...and hope that a client just happens to be there?
That sounds like a strategy based on “hope” — which is no strategy at all.
There’s a more predictable way to attract high-value consulting clients.
Through your consulting website.
Operating any business without a website these days is foolhardy. The very first place a prospect turns to after they hear your name is your website.David A Fields, The Irresistible Consultant's Guide To Winning Clients
I help consultants and small firms get more clients through their website.
I can help you do 3 things:
- Write and build a sales-oriented consulting website
- Attract more qualified potential clients to your consulting website
- Increase the percentage of these potential clients who contact you through your consulting website
Consulting websites are what I do.
I wrote an entire book on consulting website design.
Times are changing.
In 2020, your website is your firm.
Your website is the most tangible embodiment of your firm. Far more people will visit your website than visit your office, so it must be the most comprehensive and fully developed communication tool in your arsenal.
Mike Schultz, John Doerr, Joe Barrett - Professional Services Marketing
You can’t afford to leave it as an afterthought anymore.
Instead of making it passable and filling you with “website shame” — I’m going to help you capitalize on your consulting website.
When your prospects visit it, they’ll be yearning to get in touch with you.
Speaking of all this consultant website stuff...
What’s with my obsession over it, anyway?
That’s because I believe...
“Your network is your net worth” is misleading.
Consulting is not a relationship business.
Consulting is an expertise business.
Your only real control is to withhold your expertise. And although withholding expertise is the only leverage real experts have, it can be a powerful one, indeed.David C Baker, The Business of Expertise
You earn the right to relationships by providing actionable, insightful advice.
That’s why I’m in this business.
To challenge the notion that it’s only about relationships and networking.
Focus only on relationships and you’ll end up waiting around for business.
Focus on earning relationships with your expertise, and the business will come to you.
And there’s no better medium for your expertise than a tightly-written, client-focused consulting website that you use to productize yourself.
Not a digital brochure. Not a list of your credentials.
But a consulting website that you feel proud of.
A finely-tuned lead-generation machine that books your calendars full of hungry prospects for you.
Your best salesman picking up business for you like clockwork — while you work on projects, while you eat, and even while you sleep.
With my help, you’ll break out of the feast-or-famine cycle — for good.
That’s my vision.
You don’t like cold-calling and relying on hope to win new business.
You don’t like feeling pressured to win that big proposal or worrying about cash flow.
You don’t like waiting for the phone to ring for your next opportunity.
What you want is a profitable business, meaningful work, and more time to spend with your family.
A calendar full of work — without having to schmooze around at networking events.
And that’s what I can help you with.
Helping you turn your consulting website into a powerful tool — an asset — so you can wake up to new consulting opportunities instead of having to chase them.
I put together a 5-day email course that will teach you the ins-and-outs of lead-generating consulting website design.
It comes with a high-converting consultant homepage template as well.
Tap on the button below, enter your name and email address, and I’ll send you the first lesson.
Looking to get in touch? Email me at tsavo[@]tsavoneal.com.