DIY Content Marketing for Consultants: Infinite Articles For Your Website

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If you have spent time looking into how to find more clients online, you’ll have come across the term “content marketing”. Here’s a definition of “content marketing” from Content Marketing Institute: “…a strategic marketing approach focused on creating and distributing valuable, relevant and consistent content to attract and retain a clearly-defined audience – and ultimately, to drive profitable customer action.” …

How To Develop Relationships At Scale (Grow Your Network Rapidly)

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“Strong relationships and service lead clients give you enduring loyalty and the benefit of the doubt in tough times. A breakthrough product seldom does that.” This is one of Alan Weiss’ One Percent Solutions found in his book Million Dollar Consulting. This book is a consultant’s bible. Alan talks at length about what it takes to build a successful consulting …

Consultant Website Lead Generation (46 Trust-Building Tips)

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Philip Morgan created an amazing resource for anyone who sells expensive services (like consultants) and needs a healthy stream of leads.  Consultant website lead generation is about trust – and Philip’s techniques can help you build trust. This resource is called Lead Generation Trust Velocity. It contains 46 lead generation strategies. You can sort each technique by how much trust …

How to Use Twitter As a Consultant To Get More Traffic

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Twitter is one of the best social media marketing tools for consultants. You can use it to start new relationships, jump into conversations, and send traffic to your website. There are many different ways to use Twitter for business. This post outlines how to use Twitter effectively as a consultant – which means sending traffic to your website. Why use …