Consultant Website Breakdown #2: Ascent Consulting

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Welcome to the 2nd episode of Consultant Website Breakdown. In this episode, we’re looking at a consulting firm that works with construction companies, Ascent Consulting. Their website combines solid positioning with powerful content and lead-generation focused design. Overview – Ascent Consulting Ascent Consulting provides consulting services specifically to construction companies. As soon as I saw their website, it was clear …

Google Analytics for Consultants, Part 4: Using Your Analytics To Make Better Decisions

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In part 1, you installed Google Analytics on your consulting website. In part 2, you set up goal-tracking to track your website’s performance.  In part 3, you created your Consulting Website Performance dashboard. Now, in part 4, you’ll use this data to make better marketing decisions and improve your consulting website.  In this post, I’ll show you 3 real-life examples …

Digital Business Development Podcast #1: Jim McCraigh

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In this episode, you’ll learn… The most important lessons Jim has learned 30 years in the consulting business How to build a system for attracting a steady stream of consulting clients Why cold calling/cold emailing is the WORST marketing tactic for your consulting — and what to do instead About Jim Jim McCraigh has been an in-demand consultant, coach, and …