In this episode, you’ll learn…
- The most important lessons Jim has learned 30 years in the consulting business
- How to build a system for attracting a steady stream of consulting clients
- Why cold calling/cold emailing is the WORST marketing tactic for your consulting — and what to do instead
Jim McCraigh has been an in-demand consultant, coach, and mentor for over 30 years after enjoying a successful banking and corporate career. Jim has been the interim Director of Marketing for a national seminar and consulting company and is currently a part-time VP of Marketing for a global consulting firm with over 550 affiliated coaches and consultants in addition to having his own practice.
Over the years, he has been a guest lecturer at the University of California, Ohlone College, Redwood College and John F. Kennedy University in addition to having presented over 250 other seminars, workshops, and webinars. Along the way, Jim has learned what works and what doesn’t, made mistakes and had resounding victories… all of which he shares with his clients!